Organizational Creativity
Organizational Creativity
Well Kept (Good)
Gerard J. Puccio, John F. Cabra, and Nathan Schwagler examine creativity as a skill that individuals, teams, and organizations can deliberately develop. The text explores creative thinking, problem solving, leadership, climate, collaboration, innovation, and the movement from ideas to useful outcomes. Examples and exercises help readers apply concepts within businesses, ventures, and institutions. Designed for students, managers, and founders, the book links theory with practical methods for leading more inventive work.
About This Copy
About This Copy
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