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The Farmer from Merna: A Biography of George J. Mecherle and a History of the State Farm Insurance Companies of Bloomington, Illinois

The Farmer from Merna: A Biography of George J. Mecherle and a History of the State Farm Insurance Companies of Bloomington, Illinois

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Part biography and part corporate origin story, this book follows George J. Mecherle from rural Illinois into the founding of State Farm. What emerges is not only a portrait of one man’s drive, but a look at how practicality, salesmanship, and timing helped build an American insurance giant. There is a distinctly mid-century confidence to it, but the business history remains the real draw.

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