{"product_id":"the-lean-startup-6eb9ee81","title":"The Lean Startup","description":"\u003cp\u003eEric Ries presents a framework for building new products and organizations under conditions of uncertainty. \u003cem\u003eThe Lean Startup\u003c\/em\u003e explains validated learning, minimum viable products, rapid experimentation, innovation accounting, and the decision to pivot or persevere. Rather than relying on long planning cycles and untested assumptions, Ries encourages teams to learn directly from customer behavior and measurable results. The method applies to entrepreneurs, internal innovation teams, and established companies seeking a disciplined way to test ideas before committing greater time and capital.\u003c\/p\u003e","brand":"Golden Leaf Books","offers":[{"title":"Default Title","offer_id":45946644824255,"sku":"GLB-PG-6EB9EE81","price":6.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0741\/6961\/4527\/files\/650a0ff8-61eb-4f85-9235-839fdc5aab3e.jpg?v=1785593489","url":"https:\/\/www.goldenleafbooks.co\/products\/the-lean-startup-6eb9ee81","provider":"Golden Leaf Books","version":"1.0","type":"link"}